Vitalia had a successful presentation on the PLMA, Amsterdam

Vitalia, the region’s leading healthy food producer, with its extensive range of healthy products, participated on one of the largest fairs for "private label" in the world - the international "World of Private Label" trade fair (22 to 23 May, 2012), held in Amsterdam, The Netherlands.

For more than 26 years, PLMA’s annual “World of Private Label” International Trade Show has brought retailers together with manufacturers to help them find new products, make new contacts, and discover new ideas that will help their private label programmes succeed and grow. The fair was attended by over 2000 companies from over 70 countries in the world on 3600 exhibit stands.

Vitalia with its successful product presentation has generated a great attention and interest among the visitors. The attractive product range and original product flavor enabled Vitalia a successful performance on the PLMA 2012, like establishing new contacts and exchanging experiences which are expected to intensify the cooperation with companies from around the world, and expanding its export potential in the field of "private label".